“Get out of here and leave me alone. Last words are for fools who haven't said enough already.”

Last words of Karl Marx 1818-1883

Renewal

Renewal by Andersen Corp.
9900 Jamaica Avenue
Cottage Grove MN 55016
www.renewalbyandersen.com

What we did:

  • Copywriting
  • Design + production
  • Illustration

The original management team at Renewal asked us to collaborate on the Renewal Business Operations Package. Renewal's business approach is a unique document-driven process:

Renewal process

Together we developed a comprehensive 6-volume set of manuals, tools and forms detailing every aspect of managing a Renewal operation, from business basics to marketing to product installation.

Initial work included copywriting and overall design, establishing graphics guidelines and producing content easy-to-update by Renewal’s in-house graphics team. Because things always change, Renewal's documentation system is designed to be inexpensive to produce and easy to update. For example, we used off-the-shelf 3-ring binders (with transparent pockets for the cover inserts).

Renewal binder Spec/Tech manual Product illustration

Project Type